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Back In Motion Physical Therapy and Sports Medicine

Back In Motion Physical Therapy and Sports Medicine

4722 Farwell St | Mc Farland, WI 53558

Call 608-492-3353
Monday 7:00am - 4:00pm
Tuesday 10:00am - 6:00pm
Wednesday 7:00am - 4:00pm
Thursday 10:00am - 6:00pm
Friday 7:00am - 4:00pm
Saturday Closed
Sunday Closed
  • Physical Therapists
  • Orthopedic Care
  • Sports Medicine
  • Workers Comp/Rehabilitation
  • Geriatrics
  • Manual Therapy
  • Aetna
  • Blue Cross Blue Shield
  • Cigna
  • Humana
  • Medicaid
  • Medicare
  • UnitedHealthcare

With our Manual Therapy Techniques, Back in Motion provides the solution. Manual Therapy involves a series of advanced physical therapy techniques that only 1-3% of physical therapists take the time and expense to learn. Manual Therapy uses skilled, specific hands-on techniques to diagnose and treat soft tissues and joints.

This pain-free approach reduces inflammation, improves your range and motion and induces relaxation. It's taken us years to acquire this level of expertise. You reap the benefits.

Feel better twice as fast as conventional means. Our patients average half the number of office visits compared to typical physical therapy programs.

Pain-free exercises as part of a fast recovery. We don't subscribe to the notion, No pain, no gain. In fact, we believe it's counter-productive to the recovery process. We're extremely attentive to any signs of discomfort, and adjust our therapy accordingly.

Advanced skills don't mean higher prices. On the contrary, it means a better value for you. When you feel better faster, you reduce your number of office visits. Less office visits equals less co-pays.

And a faster recovery means you'll be back to work (and life) quicker.

Insurances we do not accept: Dean, Unity, Physicians Plus, G.H.C.

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Brian Doolan, Doctor of Physical Therapy
Brian Doolan, Doctor of Physical Therapy

"I got hurt a lot in high school," he recalls. "I remember physical therapists helping me out a lot."

Brian was a unique athlete in his earlier days. Not only did he participate in traditional sports, but he was also an avid dancer. "My dance background gave me a unique perspective on how the body works and what muscles control motions," he said.

He used this perspective to pursue a career in physical therapy. After earlier experiences with large medical facilities and smaller independent practices, he became frustrated. "I felt like there were too many restrictions on how I could treat the patient," he said. "I couldn't provide them with the most effective treatment."

He decided a different approach was required. He opened Back in Motion to provide a practice that spends plenty of time with patients upfront, and then uses advanced Manual Therapy techniques to help them heal faster.

The approach has been highly successful, but Brian believes that his work has only just begun. "We're always looking for ways to improve," he said. "And if there's a way to help people feel better faster, we're going to find it."

Education and Training
University of Wisconsin-Madison (1999 BA)
University of Wisconsin-Madison (2002 MA)

Strength and Conditioning Specialist
North American Institute of Manual Therapy - Level II

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